Artist and designer jeffstaple recently sat down with BRAND RMX to talk about how little things add up to produce the big things. Staple, founder of Reed Space and designer of the infamous “Pigeon Dunk” speaks on the subjects of perfection, influences, and inspiration. As a company, Staple Design stays true to its roots while reaching into other larger markets to collaborate and have an influence. There portfolio ranges from Payless to Nike. This sense of staying true and grounded drives me harder to build my brand and not be afraid of not appealing to the big wigs. I say…FUCK ‘EM!!!